Career Diaries: Ntsib Tina Hedges, tus tsim ntawm LOLI Kev Zoo Nkauj, Zero Waste Skincare Brand

Kev tsim kom tsis muaj khib nyiab, organic, muaj txiaj ntsig zoo nkauj los ntawm kos tsis yog ib txoj haujlwm yooj yim, tab sis tom qab ntawd dua, Tina Hedges tau siv los kov yeej cov teeb meem loj hauv kev lag luam kev zoo nkauj. Nws pib nws txoj haujlwm ua haujlwm tom qab lub txee ua tus muag tshuaj tsw qab thiab yuav tsum ua haujlwm nws txoj hauv kev nce qib. Thaum kawg nws "ua tau" nws tsis siv sijhawm ntev rau nws kom paub tias qhov no tsis yog qhov nws yuav tsum ua. Thiab yog li ntawd, nyob rau hauv ib tug luv luv, yog li cas LOLI Kev zoo nkauj tau yug los, uas txhais tau tias nyob Organic hlub cov khoom xyaw. 

Ua ntej, peb ntes tau nrog Hedges kom kawm paub ntau ntxiv txog cov khoom zoo nkauj xoom pov tseg, qhov twg cov khoom xyaw zoo los ntawm, thiab txhua yam ua nrog LOLI Kev Zoo Nkauj.  

Koj tau pib li cas hauv kev lag luam kev zoo nkauj? 

Kuv thawj txoj haujlwm hauv kev lag luam kev zoo nkauj yog muag tshuaj tsw qab ntawm Macy's. Kuv nyuam qhuav kawm tiav hauv tsev kawm qib siab thiab ntsib tus thawj tswj hwm tshiab ntawm Christian Dior Perfumes. Nws muab kuv txoj hauj lwm hauv kev lag luam thiab kev sib txuas lus, tab sis kuj tau hais tias kuv yuav tau siv kuv lub sij hawm ua hauj lwm tom qab lub txee. Lub sijhawm ntawd, kev lag luam e-lag luam tsis haum rau cov hom lag luam, yog li nws muaj qhov pom zoo. Txhawm rau ua tiav hauv kev lag luam tshuaj pleev ib ce, nws yog ib qho tseem ceeb kom kawm txog kev muag khoom ntawm cov khoom muag hauv pem teb - kom nkag mus rau hauv cov khau ntawm cov kws pab tswv yim zoo nkauj. Nws yog nyob deb ntawm ib txoj haujlwm nyuaj tshaj plaws uas kuv tau muaj nyob rau hauv kev lag luam kev zoo nkauj. Tom qab rau lub hlis muag Fahrenheit txiv neej naj hoom, kuv tau txais kuv daim paib thiab tau txais ib txoj hauj lwm nyob rau hauv New York advertising thiab kev sib txuas lus chaw ua hauj lwm.

Dab tsi yog keeb kwm ntawm LOLI Kev Zoo Nkauj thiab dab tsi tau tshoov koj los pib koj lub tuam txhab?

Tom qab yuav luag ob xyoos ntawm kev ua haujlwm hauv kev lag luam kev zoo nkauj - ob qho tib si hauv kev zoo nkauj loj thiab hauv kev pib - Kuv muaj ob qho kev ntshai rau kuv kev noj qab haus huv thiab teeb meem ntawm kev nco qab. Kev sib xyaw ua ke ntawm cov xwm txheej no coj kuv mus rau lub tswv yim ntawm LOLI Kev Zoo Nkauj. 

Kuv muaj qee yam teeb meem kev noj qab haus huv - coj txawv txawv, kev ua xua tshwm sim tshwm sim thiab qhov pib ntawm lub cev thaum ntxov. Kuv tau sab laj nrog ntau tus kws tshaj lij, los ntawm cov tshuaj suav tshuaj rau Ayurveda, thiab tsis muaj dab tsi. Nws ua rau kuv nres thiab xav txog txhua yam tshuaj lom neeg thiab tshuaj pleev ib ce uas kuv tau npog taub hau mus rau ntiv taw hauv kuv txoj haujlwm. Tom qab tag nrho, koj daim tawv nqaij yog koj lub cev loj tshaj plaws thiab absorbs yam koj siv topically.

Nyob rau tib lub sijhawm, kuv pib xav txog qhov kev lag luam zoo nkauj loj thiab qhov kuv tau pab txhawb rau txhua xyoo ntawm kev lag luam kev lag luam. Qhov tseeb, kuv tau pab muag cov neeg siv khoom ntau lub raj mis yas rov qab thiab cov kaus poom ntim dej 80-95%. Thiab yog tias koj siv dej los ua ib daim ntawv qhia, koj yuav tsum tau ntxiv ntau cov tshuaj hluavtaws los tsim textures, xim, thiab tsw, thiab tom qab ntawd koj yuav tsum tau ntxiv cov tshuaj tua kab mob kom tsis txhob muaj kab mob loj hlob. Qhov no yog vim koj pib feem ntau nrog dej. Nrog 192 billion daim ntawm ntim los ntawm kev lag luam kev zoo nkauj xaus rau hauv qhov chaw pov tseg txhua xyoo, ntau lub ntim yas yog qhov lav rau kev noj qab haus huv ntawm peb lub ntiaj teb.

Yog li, ob qho kev sib cuam tshuam no ua rau kuv muaj lub sijhawm "aha" uas ua rau kuv xav tsis thoob: vim li cas ho tsis lub raj mis thiab rhuav tshem kev zoo nkauj los muab kev kho mob zoo nkauj, ntshiab thiab zoo? Qhov no yog li cas LOLI tau dhau los ua lub ntiaj teb thawj xoom pov tseg organic tshuaj pleev ib ce hom. 

A post shared by LOLI Beauty (@loli.beauty) rau Hlis ntuj nqeg 2, 2019 ntawm 10: 08 am

Koj puas tuaj yeem piav qhia tias pes tsawg pov tseg txhais tau li cas?

Peb yog xoom pov tseg nyob rau hauv peb qhov chaw, tsim thiab ntim peb cov tawv nqaij, plaub hau thiab lub cev khoom. Peb muab cov khoom xyaw superfood rov ua dua tshiab, muab tso rau hauv cov dej tsis muaj dej tsis muaj ntau yam kev ua haujlwm rau cov tawv nqaij, plaub hau thiab lub cev, thiab ntim lawv rau hauv cov khoom siv rov ua dua tshiab, rov siv dua, rov siv dua thiab cov khoom siv hauv vaj. Peb lub hom phiaj yog los txhawb kev hloov pauv kev zoo nkauj ntshiab thiab paub zoo thiab peb zoo siab heev uas tsis ntev los no tau txais CEW Beauty Award for Excellence in Sustainability.

Dab tsi yog qhov kev sib tw loj tshaj plaws uas koj ntsib thaum sim tsim cov khoom lag luam zoo nkauj tsis muaj pov tseg? 

Yog tias koj tab tom sim ua kom tiav lub hom phiaj pov tseg xoom, ob qho kev cuam tshuam loj tshaj plaws los kov yeej yog nrhiav cov khoom xyaw ruaj khov thiab ntim khoom. Muaj ntau ntau "sustainability ntxuav" mus nrog cov neeg muag khoom. Piv txwv li, qee lub npe siv bio-based yas tubing thiab tshaj tawm tias nws yog qhov kev xaiv ruaj khov. Bio-raws li raj yog ua los ntawm cov yas, thiab thaum lawv tuaj yeem biodegrade, qhov ntawd tsis tau txhais hais tias lawv muaj kev nyab xeeb rau lub ntiaj teb. Qhov tseeb, lawv tso microplastics rau hauv peb cov zaub mov. Peb siv cov zaub mov qib refillable iav ntim thiab cov ntawv lo thiab lub hnab haum rau vaj compost. Hais txog cov khoom xyaw, peb ua haujlwm ncaj qha nrog Kev Lag Luam Ncaj Ncees, cov neeg ua liaj ua teb ruaj khov thoob ntiaj teb los ua cov khoom xyaw los ntawm cov zaub mov organic. Peb ob qho piv txwv Plum elixir, ib tug superfood serum ua nrog recycled Fabkis plum kernel roj thiab peb Burnt hnub txiv ntoo, zoo heev melting balm ua los ntawm cov txheej txheem hnub txiv ntseej noob roj los ntawm Senegal. 

Koj puas tuaj yeem qhia peb me ntsis txog cov khoom xyaw uas siv hauv koj cov khoom?

Peb ua haujlwm nrog kev ua liaj ua teb thiab kev koom tes thoob ntiaj teb kom tau txais cov khoom noj khoom haus, ntshiab thiab muaj zog. Qhov no txhais tau tias peb tsis yog siv ultra-refined, cosmetic-qib cov khoom xyaw uas zoo li poob lawv qhov tseem ceeb thiab khoom noj muaj txiaj ntsig. Peb cov khoom xyaw kuj tsis raug kuaj rau tsiaj (xws li peb cov khoom), lawv tsis yog GMO, vegan thiab organic. Peb zoo siab los ua tus thawj coj los tshawb pom cov khoom lag luam tshwj xeeb ntawm cov khoom noj uas tau muab pov tseg thiab tshawb pom lawv lub peev xwm ua cov khoom tu tawv nqaij zoo - xws li cov roj plum hauv peb Plum elixir.

Koj puas tuaj yeem qhia peb txog koj qhov kev tu tawv nqaij?

Kuv ntseeg tias qhov tseem ceeb tshaj plaws ntawm koj txoj kev tu tawv nqaij, tshwj xeeb tshaj yog tias koj muaj pob txuv, oily, lossis txhawj xeeb txog kev laus, yog kev ntxuav kom zoo. Qhov no txhais tau tias tsis txhob siv xab npum, foamy cleansers uas tuaj yeem cuam tshuam koj cov tawv nqaij qhov muag pH-acid mantle. Cov tshuaj ntxuav kom huv ntau dua koj siv, qhov oily koj cov tawv nqaij yuav yooj yim dua, nws yuav yooj yim dua rau pob txuv los yog liab, khaus khaus thiab rhiab ntawm daim tawv nqaij, tsis hais kab thiab wrinkles. kuv siv peb Micellar dej nrog chamomile thiab lavender - ob-theem, ib nrab oily, ib nrab hydrosol, uas yuav tsum tau shaken thiab siv rau ib lub paj rwb ncoo los yog ntxhua khaub ncaws. Maj mam tshem tawm tag nrho cov pleev thiab av, ua rau daim tawv nqaij du thiab hydrated. Tom ntej no kuv siv peb qab zib txiv kab ntxwv or Paj yeeb dej thiab tom qab ntawd thov Plum elixir. Hmo ntuj kuv kuj ntxiv Brulee nrog carrots thiab chia, anti-aging balm los yog Burnt hnub txiv ntooyog tias kuv qhuav heev. Ob peb zaug ib lub lim tiam kuv polish kuv cov tawv nqaij nrog peb Purifying Purple Corn Seeds, thiab ib zaug ib lub lim tiam kuv ua detoxifying thiab kho daim npog qhov ncauj nrog peb Matcha Txiv maj phaub Paste.

Koj puas muaj cov khoom nyiam LOLI Beauty?

Auj, nws nyuaj heev - Kuv hlub lawv txhua tus! Tab sis yog tias koj tsuas muaj ib yam khoom hauv koj lub txee dai khaub ncaws, kuv yuav mus Plum elixir. Nws ua haujlwm ntawm koj lub ntsej muag, plaub hau, tawv taub hau, daim di ncauj, rau tes, thiab txawm tias koj décolleté.

A post shared by LOLI Beauty (@loli.beauty) rau Hlis ntuj nqeg 15, 2019 ntawm 12: 35 pm

Koj xav kom lub ntiaj teb paub dab tsi txog kev zoo nkauj ntshiab, organic?

Ib hom tshuaj uas yog organic tsis tas txhais tau hais tias nws tau ntim lossis tsim nyob rau hauv ib puag ncig tus phooj ywg. Xyuas cov npe khoom. Puas muaj lo lus "dej" hauv nws? Yog tias nws yog thawj cov khoom xyaw, qhov ntawd txhais tau hais tias nws nyob hauv li 80-95% ntawm koj cov khoom. Tsis tas li ntawd, yog tias lub ntim khoom yog yas thiab muaj xim sib txawv ntawm cov xim sib txawv es tsis txhob sau ntawv, nws muaj feem ntau yuav xaus rau hauv qhov chaw pov tseg ntau dua li rov siv dua.